Every year on International Chefs Day, Nestlé runs an awareness campaign on the importance of a balanced diet and children‘s Participation in food preparation to encourage healthy habits from an early age.
EUROSTAT statistics1 show that in Romania 1 in 4 children is overweight or obese and only 40% of Romanians eat vegetables and fruits every day, a habit that needs to grow in the family. A study2 conducted by specialists at the Centers for Disease Control and Prevention in the United States, shows that childhood obesity has reached alarming levels in the context of a pandemic. The pandemic affected her psychologically, leading her to adopt an unhealthy diet.
Studies show that involving children in meal preparation is beneficial and influences their long-term eating habits. Proven benefits include: the ability to prepare food properly and healthily, increase fruit and vegetable consumption, and improve nutritional knowledge3.
Good nutrition is extremely important for the growth and development of children, both physically and mentally. Specialists recommend incorporating a nutritious breakfast and lunch into children’s diets for better focus and attention. According to a recent study4Children who consume 5 servings of fruit and vegetables per day achieve a higher mental well-being score than children who consume less fruit and vegetables.
“Our desire at Nestlé is to inspire parents and children to make healthier choices for a better life every day. We know that meals are very important to children’s development. But before we eat healthy, we need to cook healthy. Children accept healthy foods more easily when they are involved in meal preparation. Cooking together also develops an emotional connection with the parents and the food, and it becomes much easier for children to understand the food‘s role in her life. It has been scientifically proven that eating habits are created from childhood, so it is important to encourage our children to develop a healthy relationship with food.”called Nicoleta Tupiță, Nutrition Health and Wellness Manager at Nestlé Romania.
When thinking about childhood, people inevitably associate some memories with the delicious food their mothers prepared. Perhaps the reason for this is that food is the purest form of love we received from our mothers, and its taste will be remembered for the rest of our lives. This year, on International Chefs Day, Nestlé is taking on that tradition and celebrating healthy eating with ‘Remembering the Tastes of Childhood’, a mini-series designed to remind us of the secret to delicious food: love.
Nestlé invited three chefs, Chef Aida Parascan, Chef Cristian Voicu and Chef Ștefan Popescu to prepare some dishes that made their childhood more beautiful, assisted by their children. The recipes they prepare with their children today with the same love and care. The three episodes in which the chefs venture into the kitchen with their children and “Remember the Taste of Childhood”with the help of recipes inherited from their mothers, see the site https://www.Nestlé.ro/nutritie/international-chefs-day.
For all parents interested in preserving and passing on the tradition of cooking together, Nestlé has also prepared a competition on https://www.facebook.com/Nestlé.Ro where they can comment their favorite recipe from the leave childhood and participate automatically Race for a kitchen set that can help them prepare delicious and healthy meals with the kids. The kitchen set includes: Nestlé for Healthier Kids recipe book and a Tefal Airfryer.
“Cooking with children is always a challenge, but at the same time it can be an educational and fun experience. You can assign them precise tasks – wash, weigh, clean and cut ingredients, set the table and wash the dishes. In this way they acquire motor and cognitive skills and spend quality time with them, moments that they will surely remember over the years and will remember with their own children.” called Chef Ștefan Popescu, member of the National Association of Chefs and Confectioners in Tourism.
For the 25thth For the anniversary, Nestlé is launching products of superior taste and quality, adapted to consumer preferences and consumption needs during the pandemic period, when Romanians prefer sustainable products for the whole family, products related to cooking habits are easy to use at home has received a new impetus. Nestlé wants to help consumers choose the right portion through the shape and packaging of its products. Full and transparent nutritional communication is present on all packaging. Last but not least, Nestlé wants to provide comprehensive information about a healthy lifestyle by communicating on digital channels, in the nutrition sections on https://www.Nestlé.ro/nutritie, as well as through the educational programs: I am also living healthy! SETS initiated by PRAIS Foundation and “Grandma’s Healthy Bag” initiated by Prof. Dr. Veronica Mocanu.
For more information about the Remembering the Taste of Childhood campaign, visit https://www.Nestlé.ro/international-chefs-day.